It’s not the quality but the revenue of the product that defines its success in Melbourne
No matter how finely crafted and meticulously managed your goods are, as long as they are not generating sales, there is no point of praising them. If they are not generating sales, they are a liability instead of being an asset in an ideal world. It won’t be wrong to say that it’s not the quality of the product that defines your business. Rather it’s the revenue that your top-class equipment brings to your country that counts the most and plays a pivotal role in establishing your businesses and enterprises. It can be difficult to create any sort of room for one’s product in an otherwise saturated export market.
Today we shall be sharing with you some important points, tips and tricks that could play a huge role in finding potential buyers in the southern hemisphere, particularly in the beautiful Australian city of Melbourne.
- Study the Market Policies, trends and prospects thoroughly
Firstly, if you want to sell a product, you must know quite a fair bit about your buyer and his requirements. If you know your buyer well, only then you can sell him top quality product. So, you need to do your homework on this. Try to study the trends in the market and the way things have panned out over the past few years. There are a lot many global commerce related websites available on the internet. That will give you some insight about the market and you can approach your buyers in accordance with these learnings. For instance, worldstopexports.com could be a great platform
Similarly, https://www.austrade.gov.au/ is another great site for you.
- Seek Guidance from Experts in your own country (EMCs, ETCs)
You can’t export anything without consulting those who do it regularly and know all the technicalities involved. There are many Export Management Companies, Export Trading Companies, and Export Merchants available in almost every part of the country who know every bit about this fair. You simply go to them and share your requirements and they will provide you with a workable plan and insightful advice.
- Global Retailers and E-Commerce Market
Many globally recognized websites help you sell products directly through their platforms. The biggest and most well-known ones are eBay, Amazon and AliExpress. Register an account, set your target as Melbourne and add your products to these sites and see if you place any orders. This will not just help you improve but can also be used as a litmus to understand the behaviours of your potential clients in the Aussie City of Melbourne.
- Embassies and Consulate Generals
Embassies can turn out to be a very effective source for trade-related information. India has embassies and consulates in many countries, with close to 200 diplomatic missions worldwide. So, you can simply try to contact the Indian Consulate in Melbourne. They have access to local news and market trends, and you can approach them to ask for the details about the city. Once you find a buyer, it’s only safer to seek guidance from the ambassadorial personnel on it.
- Google to go to Melbourne
Google is again a wonderful platform for you to ensure improved business management. You can simply search “_____ buyers in Melbourne”. (Put the name of your product in the blank) The results will not only take you to some of the finest online selling platforms but will also provide you with a list of your potential buyers in the form of top importing companies in Melbourne.
- Google Ad-sense and Social Media
If you have an e-Commerce platform and Social Media Sites describing your offered services properly, you can use various digital marketing tools to find a client too.
Using Google Trends and facebook’s monetization tools, you can advertise your services and goods specifically to the audience in Melbourne. An audience which generally takes a keen interest in Business Market.
Even if you don’t have social media platforms, it’s better to set them up as it’s meant only for good.
- Trade fairs and Exhibitions
Trade fairs and exhibitions are a more direct platform where Indian exporters, small and big, get the opportunity to meet and interact with visiting international buyers as well as export-import companies. Apart from such events organized in India, you can also participate in fairs and exhibitions held by various trade organizations across the world. These fairs can be general or specific to an industry.
- Melbourne Regional Chamber
Commerce Chambers are the best places to help you in any part of the world.
Fortunately, Melbourne has got one and it’s a fine one too. While the chambers are generally helpful to the host companies, they organise all the seminars, fairs and exhibitions to help their companies connect with the buyers and sellers.
So, if you want to find a buyer for your well-prepared goods as soon as possible, Stay tuned to https://www.melbourneregionalchamber.com/.
Moreover, the chamber could be used for research purposes as well.
In your dealings, take care of the following points as they could be the decisive factors.
- The art of Successful Conversation
English is a commonly used language at business meetings and talks. However, stick with standard Professional English.
Popular welcome topics include the weather, sports particularly Cricket and Football. Anything related to Australia and more specifically Sydney in a positive way is a good conversation starter. Boxing Day test match tradition could be a great conversing topic as it’s something Aussies are very proud of.
- Demonstrate Modesty and Grace
Australians demonstrate modesty as much as they appreciate it. They can even downplay their own success, so do not jump into conclusions straight away. Be careful not to play along if they start self-criticising themselves. Don’t make it extravagant. Play it nice, simple and easy and you are bound to squeeze a deal.